Super Bowl 2024 is the most-watched program in television history

The longest Super Bowl game will also go down as the most-watched program in U.S. television history. According to Nielsen and Adobe Analytics, Kansas City’s 25-22 overtime victory over San Francisco averaged 123.7 million viewers across television and streaming platforms.

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Super Bowl 2024 was the most-watched telecast in history

Super Bowl 2024 is the most-watched program in television history

Super Bowl LVIII averages 123 million viewers across all platforms

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